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Create a brand
investors love
Create a brand
investors love
Set yourself up for a successful investor pitch with a fast, affordable and hands-on branding process. Because your business is only as memorable as your brand.
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Gain the trust
of investors
Learn tips & tricks on how to build trust and create a professional impression. Because your pitch is only as convincing as the brand story you tell.
Stand out from the
competition
Understand your competition and how to get ahead of them. Learn to communicate your unique story to cut through the noise and truly stand out.
Save time
building your brand
Stop searching for best practices on multiple websites. Get it all in one package and make the most of your time by following an intuitive and proven 4-step process to success.
Learn to create professional
brand materials
Build the foundation to create kick-ass brand materials with a professional appearance and learn how to brief designers easily and efficiently.
Align your team
and feel proud
Work through a fun and engaging online whiteboard with your founders team. Hands-on branding exercises and collaborative tools will help you to align and feel proud of the outcome.
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Tick branding
off your to-do-list
Tick branding
off your to-do
list
4-step process
Follow a predictable 4-step proces that takes minimum effort and is doable within days. You can start right now.
Anyone can do it
Anyone can do it – no design skills needed. Techies, first-time founders, marketing skeptics – create your own brand now.
No guesswork or preparation time
No guesswork or preparation time. All boards are ready to play with online in Miro including video tutorials.
Create tangible outcomes
Create tangible outcomes such as vision & mission statement, brand story and define your design language.
Extra feedback session
Questions or uncertainties? Get the exclusive option to book an extra feedback session with one of our branding experts.*
Learn from the experts behind
Europe's leading branding agency
for startups
Learn from
the experts
behind
Europe's
leading
branding
agency for
startups
We are SERIOUS.BUSINESS - a branding team with a big heart for makers, shakers, and founders. We want to empower the next generation of brands and leaders.
After 7 years of working with startups and investors, we know the pitfalls of building an outstanding brand in a very competitive world full of budget constraints.
This is why we bundled all our tools and knowledge in the DIY Branding Kit so you can kick-start you can succeed with your first funding round. Let's get this started.
We've worked with some of Europe's leading startups:
50+
Startups we’ve helped on their growth journey over the past 5 years
230M€
of funding collected by our clients as a result over the past 2 years from renowned investors such as Y-Combinator, Atomico and Project A
95%
of our startup clients are still in business and thriving
Learn from the experts behind
Get the DIY Branding Kit
for entrepreneurs
Get the
DIY Branding
Kit for
entrepreneurs
Immediate access to Plug-and-Play Miro Board with 4-step process and 20+ tools
10 short and crips tutorial videos
Best practices collection from branding experts
List of extra reads and knowledge sources for crafting a high impact brand
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Hear from founders who kick-
started their brand
Hear from
founders who
kick-started
their brand
I have no words for how much I thank you! The kit was there at the right time as I wasn’t really sure how to share my story. It is so enjoyable to work on it that I got enthusiastic during the process, you have done a great job!
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Why investors love
good brands
Why investors
love good
brands
Frequently
asked
questions
The kit includes 20+ interactive tools (some of which are optional), tutorial videos from our branding experts, examples and further resources so that you can get started right away following our proven 4-step branding process.
No :) Anyone can follow the guided 4-step process – no previous knowledge, copywriting or design skills needed. We were all beginners once and we would have loved to have this kit when we started!
Absolutely! We use Miro as an online whiteboard platform in our daily work with clients all around the world and it’s a great interactive tool to collaborate with your team on the exercises throughout the branding process.
You can work through the essential tools within a few hours per day within a week or take more time to reflect in between the process steps. One of our favorite things about the kit is that you can do it at your own pace.
With the help of the Kit you will create your brand strategy among that your positioning in the market, your vision & mission statement, brand story, brand messages and you will also learn to define your design language such as colors, typography and visual style with a template to brief possible partners.
The kit itself doesn’t include any direct feedback. However we do love to give feedback and on request we offer the exclusive option to book extra feedback sessions on an hourly basis with one of our experts. On top of that we’re in the process of creating a community of founders where you will find support and advice.
Yes, we are open to discuss bulk discounts and partnerships with programs that support and educate entrepreneurs. For requests please contact leonela@serious.business
By policy, we don't accept refund requests on the sale of our Kit. Here's why: Digital products are much different than physical goods. By returning a physical good to a seller, the merchant gets to keep the original value of that product. With digital goods, a return is a total and complete loss to the merchant, especially once the kit has been "consumed.” While we’re not in this for the money, this hinders our mission to empower the next generation of brands and leaders. We hope you can understand. Rest assured that we obsess over the quality of the kit to give you the best possible foundation to create an impactful brand.
